Effective embedding of community and connection at AB InBev

Anheuser-Busch InBev, aka AB InBev, is a global drinks company and the world’s largest beer brewer. Headquartered in Belgium, the organization operates 28 breweries and exports alcoholic and non-alcoholic beverages to 150 countries.

Why Workplace?

The flexible and easy-to-use interface of Workplace has allowed AB InBev to build an inclusive, engaging and scalable platform for employees to connect - particularly when they can’t come together in person. This has helped the organization foster productivity, collaboration and motivation throughout the business while also reducing the infrastructure costs of internal communication.

With an international workforce of over 170,000 people, AB InBev wanted to give its people a sense of community and the opportunity to collaborate. Previously, it used multiple communication platforms and strategies that often struggled to keep up with the consistent flow of messages, particularly within the organization’s African offices. Company leaders wanted an engaging, streamlined and mobile-friendly way of communicating with every level of the organization.

Food & Beverage

Food & Beverage

Food & Beverage

"Our culture is one of the biggest things and ensuring that we keep it alive, whether that’s through real-life interaction or virtual approaches, Workplace is the centre of that."

Lyla Rosen

Chief Product Officer, Mico

Results

180k+

reactions on the

platform in the

past year

180k+

reactions on the

platform in the

past year

180k+

reactions on the

platform in the

past year

180k+

reactions on the

platform in the

past year

180k+

reactions on the

platform in the

past year

Inspiring a work community

AB InBev has always prioritized its people by introducing initiatives that showcase their work, celebrate their successes and share practical learnings. With more than 170,000 workers on the platform, Workplace posts are now an opportunity for employees to support and uplift each other. The two-way lines of communication also mean leaders can keep a pulse on the organization and directly respond to any concerns.

Saving time while enhancing experiences

Workplace has streamlined AB InBev’s operation at every stage of the business. Leaders can use the platform to facilitate training for existing staff and onboarding sessions for new recruits. Establishing Groups for every program ensures all relevant employees can access the same information, share their own experiences and learn from each other. This systematic and replicable approach frees up leaders’ time, giving them more opportunity to focus on strategic aspects of the business.